Paris Hilton Takes Dating Services into the Metaverse

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  • Popular media personality Paris Hilton has launched a dating service in the metaverse
  • The service will be available inside The Sandbox game as an “imaginary reality show”
  • The service is dubbed Parisland

Popular media personality Paris Hilton has launched a dating service located inside The Sandbox game and presented as an “imaginary reality show.” Dubbed Parisland, the metaverse-based dating service will enable gamers to build genuine connections that will help them find love. The announcement comes two months after the celebrity was accused of secretly shilling Bored Apes.

Romantic Exploration in the metaverse

According to its website, Parisland features a “tropical island in the metaverse” where people can “celebrate valentines day, love and fun in the sun and complete epic quests for rewards. Parisland’s developer 11:11 Media, which is also associated with Hilton, hopes to use the service to help people make a romantic exploration that will end in finding love. 

Individuals can also access the platform to shop for wedding rings. The service will be open for a month starting February 13 and will be open to anyone with a The Sandbox account. Being a gamified service, The Sandbox COO Sebastien Borget believes that it’ll lead to deeper relationships between players. 

metaverse Crimes Likely to Increase

This isn’t Hilton’s first entry into the Web 3.0 space since she has previously partnered with Roblox to create a Halloween-themed virtual platform called Paris World, with her interest in the blockchain space going back two years ago.

However, reports have emerged that crimes in the metaverse are likely to increase as more people adopt the virtual world. Cybersecurity firm Kaspersky, for example, recently observed that metaverse-based criminal activities will rise in 2023, adding that most of them will target gamers. 

Kaspersky also identified virtual sexual abuse as another area of concern in the metaverse. With metaverse characters represented using avatars, it’s yet to be seen whether Web 3.0 meetups can be linked to real-world individuals.