Bitpanda is one of Europe’s most popular crypto exchanges and it’s celebrating a huge milestone. The European crypto exchange is celebrating passing the 1 million user mark. Ever since it launched back in 2014, Bitpanda has been giving Europeans a quick and easy way to get their hands on leading cryptocurrencies. Back in June, Bitpanda expanded its reach and announced its Bitpanda Global exchange.
BEST IEO is Going Well
Most cryptocurrency exchanges have their own token, and Bitpanda is no different. Currently, Bitpanda is in the middle of its IEO for the BEST token. BEST will be an exchange token that allows holders to receive a discount in exchange fees, as well as access a variety of other perks. So far, the IEO has raised €28.9 million which will go towards developing its exchanges and making them even better. After Binance launched its BNB token, exchange tokens have taken off. Virtually every exchange has its own token and many more exchanges are working on developing their own tokens.
Gearing Up to Offer Banking Products
Back in April, Bitpanda secured a Payments Services Directive 2 (PSD2) license, allowing it to offer more traditional complex financial instruments all over Europe. This prestigious license will allow Bitpanda to dive deeper into the European markets and attract a new wave of investors to its platform. For now, Bitpanda hasn’t capitalized on the license, but it’s likely working on a raft of products in the shadows. When these products go live, we could see some form of exchange traded note (ETN) like the XBT Provider ETN.
It’s Not All About Education…
Bitpanda isn’t afraid to get its feet wet or its hands dirty. Last week, it released a new report that highlighted some key data points for the exchange. Bitpanda’s research found that 54% of European crypto investors never attended university, meaning that pitching financial products to university graduates is a bad decision. Using first-hand data like this is part of the reason Bitpanda has been so successful in the European markets.
As Bitpanda carries on celebrating passing the 1 million mark, it’s also gearing up to launch its global exchange. The global exchange is set to go live later on today, and we’re dying to try it out and trade on one of the best exchanges around. Europeans already know how good the Bitpanda exchange is, and now it’s the turn of international markets to get a taste.
