Dennis Rodman went on the absolutely ridiculous side in a recent commercial promoting XYO Network’s COIN product.
Rodman began the light-hearted commercial by introducing himself as “BFFs with Kim Jong Un.”
He then began to explain XYO Network‘s COIN, which is a product that allows people to earn crypto for helping map geospatial data points.
COIN Enables Anyone to Earn Crypto
A phone, a device, and an app (which introduces novice users to the blockchain) combine to give anyone a new source of income.
After explaining the basics of the app, Rodman went into a sexually-charged, comical vignette about how often he likes “to COIN.”
Playing on the fact that you shake your phone as part of the process, Rodman simulated masturbation throughout the short video, to hilarious effect.
The COIN app lets people earn cryptocurrency by contributing information to the network’s data pool.
This data will be consumed by delivery companies and logistics firms who need extremely accurate data to build better systems and applications.
XYO Network is built on the Ethereum blockchain, but like many of the projects launched in 2017, it also can support a number of decentralized applications as part of its tech stack.
Rodman has previously promoted cryptocurrency, wearing a Potcoin shirt on a trip to North Korea.
Potcoin, which is organized primarily by crypto supporters in western Canada, funded the multi-country trip.
The 90s basketball phenom, who has always been known for his outlandish behavior, is far from the first celebrity or even athlete to get into crypto promotions.
Rodman Makes Safe Endorsement
XYO’s COIN device is far less controversial than some promotions, such as the failed ICO that DJ Khaled and Floyd Mayweather almost got into trouble for promoting. (They reached a settlement that forfeited most or all of the money they’d made promoting what amounted to a nonsense ICO.)
The entertainers also successfully defended themselves against a lawsuit which alleged that their involvement had influenced a person to invest who might not have invested otherwise.
Plaintiffs were unable to adequately prove that they had even seen the celebrity endorsements prior to investing.
Indeed the judge went as far to determine that in at least one case the plaintiff had invested before the endorsements were even released.
Rodman is unlikely to face similar problems, as there’s not much at risk with COIN. You pay the shipping for the device, which is otherwise free, and you install a free app.
You’re not asked to invest anything but your time, which you can use contributing valuable mapping data that will be used by delivery companies and such.
For that, you’ll be rewarded with tokens.
It’s one of the first real-world non-financial blockchain applications to not only live well beyond its ICO phase but also deliver a range of products.
Previously XYO has inked a number of partnerships, including one with geospatial giant Esri.