- Visa has partnered with Coinbase to offer real-time funding through Visa Direct
- This feature allows Coinbase users with eligible Visa debit cards to instantly deposit funds
- The integration is available to Coinbase users in the U.S. and EU, enhancing flexibility and access
Visa has partnered with Coinbase to integrate Visa Direct, enabling real-time account funding for eligible Coinbase users. This service, available in the U.S. and EU, allows customers to instantly fund their accounts with an eligible Visa debit card. Coinbase representatives say the feature aims to enhance flexibility and trading opportunities for crypto users, who can now make timely deposits and withdrawals.
Bridging Finance and Crypto
Visa Direct’s integration with Coinbase marks a significant step in making crypto trading more accessible and seamless for users, particularly during market fluctuations. According to Yanilsa Gonzalez Ore, Visa Direct’s North America Head, “Providing real-time account funding means that those Coinbase users with an eligible Visa debit card can take advantage of trading opportunities day and night.”
The feature is especially advantageous for crypto traders who require immediate liquidity to respond to the crypto market’s quick changes. Visa’s Gonzalez Ore added, “We are thrilled to be partnering with Coinbase to help service their customers’ money movement needs.”
Supporting Economic Freedom
Coinbase has highlighted its alignment with Visa’s objectives, with Akash Shah, Senior Director of Product Management at Coinbase, stating that the partnership reflects its mission of increasing economic freedom. “The integration with Visa Direct gives our eligible customers real-time access to their funds for trading,” Shah noted. This convenience, he explained, supports users in making fast, secure, and flexible transactions on the platform.
The integration also builds on existing offerings, like the Coinbase Visa debit card available to U.S. users. Together, the companies are setting new standards for the ease and immediacy of money movement in the crypto space.
